The new Volvo XC40, the Swedish car maker’s answer to the popular premium compact SUV segment, is on its way to South Africa. Due for local launch in April 2018, the new SUV is set to create yet another stir for the Volvo brand in South Africa where the XC90, S90 and V90 Cross Country have paved the way for new-era Volvo cars.
The new SUV will arrive in South Africa with the choice of two trim levels (R-Design and Momentum), two engines (D4 diesel or T5 petrol), and all-wheel drive on all models. Inscription derivatives arrive later in 2018, along with a broader engine line-up which includes a D3 diesel and T3 and T4 petrols, including a selection of all- and front-wheel drive.
The new Volvo XC40 brings a breath of fresh Swedish air to the premium compact SUV segment, throwing away the rulebook to create a new motoring experience where individual style meets a functional and supremely minimalistic driving environment. A new evolution of Volvo’s latest design language has resulted in an expressive and unique exterior, while a bespoke interior inherits all of Volvo’s latest design elements, including the revered 9-inch Sensus Connect touch screen and digital instrument cluster. New design elements like the optional contrasting black or white roof, white mirror caps and wheels, Oxide Red leather and ‘Lava’ carpets, which are made from 100% recycled materials, will allow XC40 customers to express a more individualistic style than in other Volvo cars.
Functional practicality has also been a major focus on the inside of the XC40, where smart features like a removable rubbish bin, a cubby hole hook, a dedicated smartphone storage area with wireless (inductive) charging, and a multi-adaptable boot floor, transform a typically cluttered and sometimes messy car interior into a place of serenity and organised efficiency.
The XC40 also introduces the new Care by Volvo subscription model, whereby customers are able to subscribe to a car rather than buy it, for a fixed monthly fee which includes the likes of service, maintenance, insurance and other added value benefits. Care by Volvo is under consideration for introduction in South Africa.
Assertive pricing sets the tone
Volvo Car South Africa has confirmed indicative pricing for the new XC40 range and with keen figures across the board, the new XC40 will be taking a strong fight to its more established (and traditional) rivals. And, as is the case with all Volvo cars in South Africa, superior levels of standard specification as well as Volvo’s class-leading safety features, some of which will be segment firsts, make the list prices even more appealing.